This will keep you busy for hours days weeks years!

The magic ruler could be transformed into many shapes: More than 300 different shapes, 26 English letters, 10 Arabic numbers. Can be combined to make more difficult shapes (like huge towers).

More info: Foldable Magic Ruler Magic Snake Puzzle
- Movies with great fight scenes

Wow! Easily coolest ruler out there. Can’t stop measuring! One ruler to rule them all!

Each ruler is six inches of fun (outta the gutter, you), and each one features a different Scanimation (an illusion style designed by the genius: Rufus Butler Seder). Just tilt the ruler back and forth to see the motion! You can [...]